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Cookie policy

(Last updated: 2026)

This Cookie Policy explains how cookies function and are used on the website https://label4.ai (hereinafter the “Site”).
It complements the Privacy Policy and aims to inform users about the cookies placed during their browsing.

1. What is a cookie?

A cookie is a small text file stored on the user’s device (computer, smartphone, tablet) when visiting a website.

Cookies are used to:

  • ensure the proper functioning of the Site,

  • remember browsing preferences,

  • perform anonymised audience measurement.

Some cookies are essential, while others require the user’s prior consent.

2. Types of cookies used on the Site

2.1 Strictly necessary cookies (exempt from consent)

These cookies are essential for the proper functioning of the Site. Without them, navigation or certain core features would not be possible.

They enable, for example:

  • access to secure areas of the Site,

  • storage of your cookie preferences,

  • security of the Site.

These cookies cannot be disabled via our cookie management tool because they are required for the Site to operate.

2.2 Audience measurement cookies (subject to consent)

The Site may use audience measurement cookies to better understand how it is used and to improve the user experience.

They may collect, for example:

  • number of visits,

  • pages viewed,

  • browsing duration,

  • interactions with content.

These cookies are placed only with the user’s explicit consent.

2.3 Third-party cookies (if applicable)

Some services integrated into the Site (videos, sharing buttons, interactive maps, etc.) may place third-party cookies.

These may include:

  • YouTube / Vimeo (video players),

  • LinkedIn / Twitter / Meta (sharing buttons),

  • HubSpot, Intercom, or other marketing tools.

These cookies are disabled by default and are placed only after the user gives consent.

3. Managing consent

During their first visit, users will see a cookie banner offering them the following choices:

  • Accept all

  • Reject all (excluding necessary cookies)

  • Customise cookies

In accordance with CNIL guidelines:

  • refusal must be as easy as acceptance,

  • consent must result from a clear affirmative action,

  • continued browsing does not constitute valid consent.

4. Cookie retention period

  • Necessary cookies: retained only for the time strictly required (session or a few hours/days).

  • Audience measurement cookies: retained for up to 13 months.

  • Consent choice: retained for up to 6 months.

Once these periods expire, the cookie banner may reappear to renew the user’s choice.

5. How to block or delete cookies

  • Users may:

    • configure their browser to refuse or delete cookies,

    • use our internal cookie management module,

    • consult their browser’s documentation (Chrome, Firefox, Safari, Edge).

    Blocking certain cookies may affect browsing comfort but should not prevent access to the Site.

6. Updates to the Cookie Policy

  • Label4.ai may modify this Cookie Policy at any time to reflect:

    • technical changes,

    • regulatory developments,

    • updates to our cookie management tools.

    The applicable version is the one published on the Site at the time of consultation.

7. Contact

For any questions regarding cookies or data protection: contact@label4.ai